DON'T
# 1 - Don't launch when it's the biggest event of the year (Sea Cavalcade) and the parade is diverting all traffic away from the market.# 2 - Don't forget your prized cake at home by the door (notice the empty white plate).
# 3 - D0n't have a master price list. People like to look at each item and immediately know what it costs.
# 4 - Don't leave you 91 year old mum-in-law to man the booth while you go "pump" only to miss your first historic sale.
# 5 - Don't put your loaves in the sun with saran wrap. The condensation looks gross.
# 6 - Don't be embarrassed that the really nice lady running the stand next to you single handedly put up hers and your tent in a matter of minutes.
# 7 - Don't under price yourself. You're worth it.
DO
# 1 - Do focus on lemons - "what a great idea", " everyone loves lemons", "I was just saying I wanted something lemon".
# 2 - Do call yourself Laughing Lemon - "what a great name". It made almost everyone smile if not, laugh.
# 3 - Do offer breadth of products. Almost everyone bought more than one thing.
# 4 - Do cherish the friend who showed up and bought 25% of your sales and then went on to buy from other vendors to spread the wealth.
# 5 - Do dress your baby up in a little lemon onsie "what great marketing" (terrible I know but I promise not intended)
# 6 - Do mark down your perishables with five minutes to closing. I certainly shouldn't eat them!
# 7 - Do trade your goods with other vendors with two minutes to closing. It's good for the community.
# 8 - Do stop your truck and flag down parade watchers to give them your lemon lavender cakes on your way home.
# 9 - Do forgive your husband when he laughs at the $98. you made. It's better than the $50. I thought I did.
# 10 - Do pat yourself on the back. It's been a long day.
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